Claude ร SEO Mastery
AI SEO Cheat Sheet
Every verified Claude prompt you need to dominate SEO โ tested frameworks, zero fluff.
by Kent Gloria ยท kentseo.io
25
Verified Prompts
5
SEO Categories
100%
Copy-Ready
Phase 2
Core SEO Workflows
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Topical Authority Map Koray Framework
Build a full content architecture before writing a single word
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How to use as an SEO Expert
Use this at the very start of any new site or client engagement โ before keyword research, before content planning. Fill in the 3 context fields honestly. The output tells you exactly which pillar pages to build first, which cluster posts support them, and how they interconnect. Run this once per niche or major content silo. Pair with Ahrefs to validate volumes on the cluster topics it generates.
Full Topical Map Builder
You are an SEO assistant trained on semantic topical authority frameworks.
Build a topical map for the following niche.
Niche / Site Topic: [e.g. personal finance for millennials]
Monetization strategy: [e.g. affiliate, ads, SaaS, lead gen]
Primary audience: [e.g. 25โ35 year olds, first-time investors]
Using these five elements:
1. SOURCE CONTEXT โ why this site needs to exist in search results
2. CENTRAL ENTITY โ the primary subject the entire site is about
3. CENTRAL SEARCH INTENT โ the connection between the entity and monetization
4. CORE SECTION โ pillar pages where ranking signals concentrate
5. OUTER SECTION โ supporting pages that build trust and topical depth
Output a hierarchical map:
- 3โ5 pillar pages (Core Section)
- 6โ10 cluster posts per pillar
- 3โ5 outer-section trust pages
- For each: target query, intent type, recommended format, and the
anchor text that links it back to its pillar
Cluster Expander (run after the map)
Review the topical map above. For each pillar, expand the cluster list
by identifying additional subtopics that cover:
- More specific attributes of the central entity
- Comparison and alternative queries
- Beginner and advanced intent variations
- Seasonal or trending angles
Do not repeat any topics already listed. Output as a nested list.
Pro tip โ Run the map first, then the expander in the same conversation. Claude remembers the full map and only adds genuinely new angles. This replaces what used to take days of manual keyword mapping.
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Keyword Research & Topical Clustering 2โ3 hrs โ 20 min
Turn raw keyword exports into a ranked, intent-mapped cluster table
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How to use as an SEO Expert
Export your keyword list from Ahrefs, Semrush, or GSC. Paste it directly โ no need to clean it first. Claude will sort, cluster, and prioritize. Use the output to build your editorial calendar and identify which cluster pages to write first. The cannibalization flags are gold โ they catch issues before you publish, not after.
Core Clustering Prompt
You are an SEO strategist building topical authority for [site/niche].
Here is a raw keyword list from Ahrefs. Your job:
1. Group into topical clusters (parent topic + subtopics)
2. Label each keyword's intent: informational / commercial /
transactional / navigational
3. Identify clusters we have NO content for (gaps)
4. Recommend priority order based on volume + competition + business value
5. Flag any cannibalization risks
Output as a markdown table:
Cluster | Keyword | Monthly Volume | Intent | Priority | Notes
[PASTE YOUR KEYWORD LIST HERE]
Hub & Spoke Architecture Follow-up
Now take those clusters and build a hub-and-spoke content architecture.
Show the pillar page topic, supporting cluster pages, and which internal
links should connect them. Output as a nested list.
Pro tip โ Paste 50โ200 keywords at once. Use the hub & spoke follow-up immediately in the same conversation โ Claude remembers the cluster output and builds the architecture from it directly.
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Content Brief Creation 90 min โ 15 min
SERP-informed briefs with competitor gap analysis built in
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How to use as an SEO Expert
Run Step 1 to get the structure, then immediately run Step 2 using a copy of the top-ranking competitor article. The two outputs combined give you a brief that's already engineered to cover gaps your competitor missed. Hand this directly to a writer โ no further editing needed for most pieces.
Step 1 โ SERP Analysis Brief
I'm writing a page targeting: [keyword]
My domain: [domain] | Niche: [niche] | Audience: [who]
Create a content brief including:
- Recommended title tag and H1 (3 variations)
- Estimated word count based on what typically ranks
- Required H2 sections in logical order
- People Also Ask questions to answer
- NLP / semantic terms to include naturally
- Content angle (what unique POV should we take?)
- Internal linking opportunities
- CTA recommendation
Format as a ready-to-use brief a writer can follow directly.
Step 2 โ Competitor Gap Analysis
Here is the top-ranking article for [keyword]:
[PASTE COMPETITOR CONTENT]
What does this article cover well? What is it missing completely?
What would make a 10x better version? List specific gaps as H2
additions I should include that they don't have.
Pro tip โ Copy the competitor article text from their page (Ctrl+A, Ctrl+C) and paste it directly. Claude will identify structural and topical gaps you'd miss reading it manually.
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GSC & GA4 Reporting 3 hrs โ 30 min
Paste raw data โ get analyst-quality narrative, flags, and actions
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How to use as an SEO Expert
Export your GSC Performance report as CSV (90 days, query view). Paste the raw CSV directly โ no formatting needed. The executive summary output is ready to paste into a client email. The quick wins list is your weekly optimization task list. Run this monthly per client and save 2โ3 hours of analysis time per report.
GSC Performance Analyst
Here is 3 months of Google Search Console performance data
(queries, clicks, impressions, CTR, position):
[PASTE GSC EXPORT]
Act as my SEO analyst. Give me:
1. Top 3 wins worth highlighting to a client
2. Top 3 concerns or declining trends
3. Quick wins โ queries with high impressions but CTR under 3%
(title/meta fix opportunities)
4. Striking distance โ queries ranking positions 5โ15
(push to page 1 opportunities)
5. A 3-sentence executive summary I can paste into a client email
Format wins and concerns as bullet points.
Keep the exec summary completely jargon-free.
Traffic Drop Diagnostic
This site saw a [X%] traffic drop between [date range].
Here is the GSC data showing affected queries and pages:
[PASTE DATA]
What are the 5 most likely causes? For each cause:
1. Explain the diagnosis
2. Tell me what additional data confirms or rules it out
3. Give me the one action that fixes it if confirmed
Pro tip โ For the traffic drop prompt, also paste the list of recent Google algorithm updates from Search Engine Roundtable. Claude will cross-reference the dates and flag if the drop aligns with a known update.
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Content Audit & Update Prioritization Days โ Hours
Triage your full blog โ keep, optimize, consolidate, or delete
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How to use as an SEO Expert
Export your content inventory from Screaming Frog (URLs + titles) and cross-reference with Ahrefs batch analysis (organic traffic, backlinks). Combine into a single CSV and paste it in. The four-bucket output gives you a clear action list. Tackle "Rewrite" and "Consolidate" posts first โ these have the fastest ranking recovery time since the URL already has some history and links.
Content Triage Prompt
Here is a content inventory of [X] blog posts with metrics
(traffic, backlinks, publish date, word count, target keyword):
[PASTE CSV DATA]
Categorize each post into one of four buckets:
- Keep & optimize (good traffic, needs refresh)
- Consolidate (low traffic, overlaps with another post โ flag which one)
- Rewrite (good keyword, weak content)
- Delete/redirect (no traffic, no links, no strategic value)
Output as a table with your reasoning for each decision.
End with a prioritized action list: what to do this week,
this month, and this quarter.
Pro tip โ Claude handles up to ~100 posts per pass. For larger sites, sort by lowest traffic first and audit the bottom 50% โ that's where the dead weight is.
On-Page
On-Page SEO Hacks
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On-Page SEO Score & Fix List
Full page audit โ structure, intent, E-E-A-T, schema, internal links
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How to use as an SEO Expert
Paste the full text content of a page you want to optimize. Use this before publishing any new piece, or when refreshing an existing page that has stalled in rankings. The output gives you a ranked fix list โ tackle items in order of impact. This replaces a basic Surfer SEO or Clearscope content grade for most use cases.
Full On-Page Audit
Act as an on-page SEO specialist. Score this page out of 10
and give me a fix list ordered by ranking impact.
For each fix include:
- What the problem is
- Why it matters for rankings
- Exactly what to change (be specific)
Evaluate:
- Title tag and meta description (length, keyword, CTA)
- H1, H2, H3 structure (hierarchy, keyword placement)
- Keyword usage (first 100 words, density, semantic terms)
- Internal linking (anchors, opportunities missed)
- Content depth and topical gaps
- E-E-A-T signals (author bio, citations, expertise markers)
- Schema markup present or missing
- Featured snippet readiness
Target keyword: [keyword]
Page content: [PASTE FULL PAGE TEXT]
Pro tip โ Run this on your top 5 highest-traffic pages first. Even a score of 7/10 usually has 2โ3 high-impact fixes that move rankings within 2โ4 weeks.
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Featured Snippet & PAA Targeting
Find snippet opportunities and write the exact format that wins position zero
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How to use as an SEO Expert
Use the finder prompt when planning a new article to identify which question angles have snippet potential. Use the rewrite prompt on existing content that ranks positions 2โ5 but isn't winning the snippet. The format matters โ paragraph, list, table, or steps โ match it to what Google is currently showing for that query.
Snippet Opportunity Finder
Act as an SEO specialist focused on featured snippet optimization.
I'm creating content for the [industry] niche targeting [keyword].
Give me 10 questions likely to trigger featured snippets or PAA boxes.
Focus on W-questions (who, what, where, when, why, how) and step-by-step queries.
For each question provide:
- The search intent
- Snippet type it likely triggers (paragraph / list / table / steps)
- A 50-word answer optimized for that snippet format
Snippet Rewrite (for existing content)
I want to win the featured snippet for: [target query]
Current snippet type shown by Google: [paragraph / list / table / steps]
Here is my current content for this section:
[PASTE CURRENT SECTION]
Rewrite this section to win the snippet:
- Direct answer in the first 40โ60 words
- Exact query phrasing used naturally in the answer
- Correct format matching the snippet type above
- Do not add fluff before the answer
Pro tip โ Check what snippet format Google is currently showing by searching the query in incognito. Tell Claude the format explicitly โ paragraph vs list vs steps changes the entire structure of the optimized answer.
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CTR Recovery โ Title & Meta Rewrite
For pages ranking but not getting clicked โ positions 4โ10, CTR under 3%
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How to use as an SEO Expert
Pull your GSC data, filter for queries with position 4โ10 and CTR under 3% with more than 200 impressions. Those are your highest-ROI targets. Run this prompt for each one. A CTR improvement from 2% to 5% on a high-impression query can double organic traffic from that keyword with zero ranking change. This is the fastest SEO win with no technical work required.
CTR Recovery Prompt
You are a CRO-focused SEO specialist. Rewrite the title tag and
meta description for a page that ranks but does not get clicked.
Current state:
- Page URL: [URL]
- Current title: [title]
- Current meta: [meta description]
- Target keyword: [keyword]
- Current CTR: [X]% at position [X]
- Audience: [who is searching this]
Constraints:
- Title: 60 chars max, keyword in first 30 chars
- Meta: 155 chars max, ends with a soft CTA
- Do not imply content the page does not deliver
- Match the search intent exactly
Output:
- 5 title options ranked by predicted CTR
- 3 meta descriptions ranked by predicted CTR
- One-line reasoning for your top recommendation
Pro tip โ Test your top pick for 4 weeks before changing again. Use GSC to measure CTR before and after. Even a 1โ2% CTR lift on a high-impression keyword moves revenue meaningfully.
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Internal Linking Opportunity Finder
Find exact pages and anchor texts to boost a target page's rankings
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How to use as an SEO Expert
Use this when a page is stuck at positions 6โ15 and has solid content. Internal links from relevant existing pages transfer authority and improve crawling. List your top-traffic pages as donor pages. The output gives you exact sentences to add or edit with ready-to-use anchor text โ hand this directly to your writer or implement it yourself in 20 minutes.
Internal Link Audit
You are an SEO specialist doing an internal linking audit.
Find opportunities to strengthen this target page through internal links.
Target page:
- URL: [URL]
- Topic: [topic]
- Why it matters: [e.g. "ranks at position 12 for high-value keyword"]
- Target keyword: [keyword]
Donor pages (pages already ranking on related topics):
1. [URL] โ Topic: [topic]
2. [URL] โ Topic: [topic]
3. [URL] โ Topic: [topic]
Constraints:
- Anchor text must use the target keyword or a close variant
- Anchors must read naturally in context
- Flag any donor page where a link would disrupt reading flow
Output as a table:
Donor URL | Suggested sentence to add or edit | Anchor text to use
Pro tip โ Use Ahrefs Site Explorer โ Internal links report to find your highest-authority pages. Those are your best donor pages to link from.
Technical
Technical SEO Hacks
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Technical Audit Triage & Priority Ranking
Turn a messy audit list into a ranked action plan by impact
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How to use as an SEO Expert
Run Screaming Frog or Ahrefs Site Audit first. Export the issue list. Paste the raw list into this prompt. Claude will rank by SEO impact and separate into fix-now vs fix-later buckets โ this is the prioritization step that most SEOs skip and then waste time on low-impact fixes. Use this with every new client onboarding audit.
Audit Issue Ranker
Act as a technical SEO strategist. I'm running a site audit
and found these issues. Rank them by SEO impact and give me
a fix plan.
Issues found:
[LIST YOUR AUDIT ISSUES โ e.g. 404 errors, redirect chains,
missing canonical tags, duplicate content, slow page speed,
missing schema, crawl errors, orphan pages]
Site context:
- Site type: [blog / ecommerce / SaaS / local business]
- Monthly organic traffic: [estimate]
- CMS: [WordPress / Shopify / custom]
For each issue provide:
1. SEO impact severity: Critical / High / Medium / Low
2. What fixing it will achieve for rankings
3. Whether it is causing immediate ranking loss right now
4. Effort to fix: Easy / Medium / Requires developer
Group output into:
- Fix this week (Critical + Easy)
- Fix this month (High impact)
- Fix later (Low impact or high effort)
Pro tip โ Always fix Critical+Easy items first. These are usually meta tags, broken internal links, and missing H1s โ 30 minutes of work with outsized ranking impact.
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Schema Markup Generator (Clean Output)
FAQ, Article, Product, HowTo โ paste-ready JSON-LD every time
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How to use as an SEO Expert
The "output only the code" instruction is critical โ without it Claude adds explanation paragraphs that break your copy-paste workflow. Use FAQ schema on any page with Q&A content, HowTo on tutorial pages, and Article schema on all blog posts. Validate the output at schema.org/validator before deploying. This prompt handles bulk batches โ give it 10 Q&A pairs at once.
FAQ Schema Generator
Generate valid JSON-LD FAQ schema markup for the following Q&A pairs.
Output ONLY the JSON-LD code block.
No explanation before or after. No "here is your schema" prefix.
Just clean, paste-ready code.
Q: [question 1]
A: [answer 1]
Q: [question 2]
A: [answer 2]
Q: [question 3]
A: [answer 3]
HowTo Schema Generator
Generate valid JSON-LD HowTo schema for the following tutorial.
Output ONLY the JSON-LD code block. No explanations.
Title: [tutorial title]
Description: [one sentence]
Total time: [e.g. PT30M for 30 minutes]
Steps:
1. [step name] โ [step description]
2. [step name] โ [step description]
3. [step name] โ [step description]
Bulk Meta Descriptions
You are writing meta descriptions for [brand] โ [one sentence about the brand].
Tone: [tone]. Max 155 characters each. Include the target keyword naturally.
Do not use clickbait. End with a subtle CTA. No duplicate openings.
Generate meta descriptions for these pages:
1. Page: /[slug] | Keyword: [kw] | Topic: [topic]
2. Page: /[slug] | Keyword: [kw] | Topic: [topic]
3. Page: /[slug] | Keyword: [kw] | Topic: [topic]
Output as a table: URL | Meta description | Char count
Pro tip โ Always validate JSON-LD at schema.org/validator or Google's Rich Results Test before publishing. Claude generates valid markup ~95% of the time but a quick check catches edge cases.
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Keyword Cannibalization Detector
Find pages competing against each other and get a fix for each pair
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How to use as an SEO Expert
Export a list of your pages with their target keywords from Ahrefs (Top Pages report) or from your content tracker. Paste in URL + title + target keyword for each page. Claude identifies where Google might be confused about which page to rank. This is especially valuable after 12+ months of publishing โ most sites develop cannibalization without realizing it.
Cannibalization Audit
Here is a list of my website pages with their title tags
and primary target keywords (URL | Title | Target Keyword):
[PASTE YOUR PAGE LIST]
Identify keyword cannibalization issues:
1. Pages targeting the same or highly similar keywords
2. Pairs of pages that could be competing in Google's index
3. Recommended fix for each pair:
- Consolidate (merge into one page + 301 redirect)
- Differentiate (update one to target a different intent)
- Canonicalize (point to the stronger version)
For each issue: explain the risk, the recommended fix,
and which page to keep as the primary.
Pro tip โ After Claude flags a cannibalization pair, check GSC to see which URL Google is actually ranking. Keep that one as the primary โ it already has ranking momentum.
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Robots.txt & Sitemap Validator
Catch accidental blocks, crawl budget waste, and sitemap errors
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How to use as an SEO Expert
Copy your robots.txt from yourdomain.com/robots.txt and paste it directly. Claude catches the most common issues: accidentally blocked CSS/JS, admin directories exposed, missing sitemap directive, and conflicting allow/disallow rules. Run this on every new client site during onboarding โ robots.txt errors are surprisingly common and can tank crawling silently.
Robots.txt Audit
Review my robots.txt for SEO errors. Flag:
1. Pages or resources accidentally blocked from Googlebot
2. Critical CSS or JS that should be crawlable but isn't
3. Missing sitemap directive
4. Conflicting allow/disallow rules
5. Anything wasting crawl budget
Site CMS: [WordPress / Shopify / custom]
[PASTE ROBOTS.TXT CONTENT HERE]
Provide a corrected version if issues are found.
Pro tip โ Also paste your XML sitemap URL list. Ask Claude to cross-check which URLs are in the sitemap vs blocked by robots.txt โ a surprisingly common contradiction on large sites.
Off-Page
Off-Page & Link Building Hacks
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5-Scenario Link Building Outreach Kit
Resource page, broken link, skyscraper, digital PR, guest post โ all in one prompt
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How to use as an SEO Expert
Fill in your content details once and get 5 email templates covering every major link building scenario. Each template is under 150 words โ short emails get more replies. Use the resource page email for directory-style link building, broken link for reclamation campaigns, and skyscraper when you've published a better version of something that's earning links for a competitor. Pick whichever angle fits each prospect.
Full Outreach Kit (5 scenarios)
I need outreach emails for a link building campaign.
My content: [type โ original study / guide / free tool / infographic]
About: [topic]
Published at: [URL]
My name: [name] | Role: [role] | Company: [company]
Niche: [niche]
Write 5 outreach email templates:
1. RESOURCE PAGE โ for webmasters with link roundups
2. BROKEN LINK โ for sites linking to a dead page similar to mine
3. SKYSCRAPER โ for sites linking to a competing piece I've improved on
4. DIGITAL PR PITCH โ for journalists and bloggers covering this niche
5. GUEST POST โ for blogs accepting contributors
For each:
- Subject line
- Opening that proves I read their site specifically
- Value-first ask (lead with what they get, not what I want)
- Soft CTA
- Under 150 words total
Do not use: "I hope this email finds you well",
"mutually beneficial", or "synergies".
Pro tip โ Paste one real prospect's site URL into Claude after generating the templates and ask it to personalize the opening line for that specific site. Takes 10 seconds per prospect and dramatically improves reply rates.
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Linkable Asset Idea Generator
Find content ideas built to earn backlinks โ not just traffic
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How to use as an SEO Expert
Most content is built for traffic, not links. This prompt identifies content formats and angles specifically designed to attract backlinks from journalists, bloggers, and resource curators. Run this when a client has a weak backlink profile and needs a link acquisition strategy. The "linkable hook" for each idea tells you exactly why someone would cite it โ use that as your outreach pitch angle.
Linkable Asset Brainstorm
Act as a link building strategist. Generate 8 content ideas
specifically designed to earn backlinks โ not just drive traffic.
My site: [domain] | Niche: [niche] | Audience: [audience]
My best content so far: [list 2โ3 URLs and topics]
Competitors who outrank me: [list domains]
For each idea provide:
1. Content title and format (original research / data study /
free tool / industry survey / definitive guide / calculator)
2. The linkable hook โ exactly why journalists or bloggers would cite it
3. Who specifically would link to it (publication types)
4. One-sentence pitch angle for outreach
5. Estimated production effort: Low / Medium / High
Pro tip โ Original data studies (even small surveys of 50โ100 people) earn the most links per piece of content. Claude can help you design the survey questions and write the analysis once you have the data.
Phase 4
AI-Era SEO & Strategy
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AI Overviews & SGE Optimization
Audit content to maximize citation chances in AI-generated answers
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How to use as an SEO Expert
Use this on your most important money pages and pillar content. AI Overviews pull from pages that answer directly, have clean structure, and demonstrate clear expertise. A page can sit at position 4 and still be cited in the AI Overview โ which appears above position 1. This audit tells you exactly what to rewrite to become the cited source. Prioritize pages targeting high-volume informational queries where AI Overviews regularly appear.
AI Overview Readiness Audit
Analyze this page content for AI Overview and generative search citation potential.
Tell me:
1. Does it answer the target keyword question directly in the first 150 words?
2. Is the structure (headings, lists, definitions) easy for AI to parse?
3. Which specific sections would an AI Overview most likely quote โ and why?
4. What E-E-A-T signals are present vs missing?
5. What are the 3 highest-impact rewrites to increase citation chances?
Target keyword: [keyword]
Page content: [PASTE FULL PAGE TEXT]
Pro tip โ Answer the main question in the very first paragraph, before any introduction or context. AI systems pull the most direct, earliest answer. This is the single highest-impact structural change for AI Overview visibility.
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LLM.txt File Generator
Control how AI crawlers read and attribute your site
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How to use as an SEO Expert
LLM.txt is to AI crawlers what robots.txt is to Googlebot โ it tells AI systems which pages represent your site best and how to attribute your content. Most sites don't have one yet. Implement this for clients as a quick win that costs 20 minutes and positions them ahead of 95% of competitors. Upload the generated file to yourdomain.com/llm.txt โ no CMS changes needed, just an FTP upload.
Generate Your LLM.txt
Help me create an llm.txt file for my website.
Site: [domain]
Niche: [niche]
Target audience: [audience]
My most authoritative and representative pages:
- [URL] โ [what it covers]
- [URL] โ [what it covers]
- [URL] โ [what it covers]
Content I don't want AI systems to use or train on:
- [e.g. /drafts/, /internal/, /staging/]
Brand attribution: When citing my content, attribute to
[Brand Name] at [domain]
Generate a complete llm.txt file optimized for AI model
understanding of my site's expertise and authority.
Where to place it โ Upload to yourdomain.com/llm.txt. Same location logic as robots.txt. Most sites haven't done this yet โ early movers get the attribution advantage as AI search grows.
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Entity SEO & Knowledge Graph Optimization
Build entity authority so AI models mention your brand without being asked
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How to use as an SEO Expert
AI models answer brand questions using their training data โ which comes from structured data, Wikipedia, schema markup, and consistent brand mentions across the web. This audit tells you exactly what's missing from your entity footprint. The "entity definition" output is something you should use verbatim across your About page, LinkedIn profile, press kit, and structured data. Consistency across sources is what builds entity authority.
Entity Authority Audit
You are an entity SEO strategist. Audit my brand's entity authority
and tell me exactly what to improve.
Brand: [name]
Niche: [niche]
Current schema markup: [describe what's implemented]
Known brand mentions: [list key publications, directories, profiles]
Current About page content: [paste or describe]
Answer:
1. What entity relationships am I missing that would strengthen authority?
2. What schema markup should I add or improve?
3. Where should I be getting brand mentions that I'm not currently?
4. What is my "entity definition" โ the one consistent paragraph
that should appear everywhere to train AI on who I am?
5. What Wikipedia / Wikidata presence should I aim for?
Pro tip โ The entity definition Claude writes for you should be identical or very close across: your About page, Google Business Profile description, LinkedIn About section, Twitter/X bio, and any press mentions. Consistency is the signal.
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90-Day SEO Action Plan
Turn audit findings into a week-by-week prioritized roadmap
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How to use as an SEO Expert
Use this after completing an audit for a new client or at the start of a new quarter. Feed it real data โ actual audit findings, real traffic numbers, actual competitors. The more specific your inputs, the more actionable the output. The "do-not-do" list at the end is genuinely useful โ it stops you from wasting time on low-leverage tasks that feel productive but don't move rankings.
Prioritized 90-Day Roadmap
Act as a senior SEO consultant. Build a 90-day prioritized SEO
action plan based on the following inputs.
Site: [domain] | Niche: [niche]
Monthly organic traffic: [X] | Goal: [target traffic or ranking]
Audience: [audience]
Technical audit findings: [paste key issues]
Keyword opportunities identified: [paste top clusters]
Content gaps vs competitors: [paste gaps]
Current backlink profile: [describe โ DA, referring domains]
Build a week-by-week plan in 3 phases:
- Month 1: Foundation & quick wins
- Month 2: Content and on-page leverage
- Month 3: Authority and off-page
For each task include:
- Owner: SEO / Dev / Content / Outreach
- Estimated hours
- Expected impact on rankings or traffic
- Success metric to track
End with a DO-NOT-DO list: low-impact tasks to avoid this quarter.
Pro tip โ Save this output inside a Claude Project for the client. Next month, paste the updated GSC data and ask Claude to assess progress against the plan and update the roadmap. This becomes your living strategy document.
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Monthly SEO Report Generator
Paste your raw metrics โ get a client-ready report in minutes
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How to use as an SEO Expert
Save this prompt inside a Claude Project for each client. At the start of every month, pull your GSC + GA4 data, fill in the metrics, and run it. The executive summary is ready to paste directly into a client email. The narrative format (wins, challenges, next steps) keeps clients focused on outcomes, not activity โ which reduces scope creep and difficult conversations. This saves 2โ3 hours per client per month.
Client-Ready Monthly Report
Create a monthly SEO report for [audience: client / manager / C-suite].
Site: [domain] | Reporting period: [month/year]
Raw metrics:
- Organic sessions: [this month] vs [last month] vs [same month last year]
- Organic conversions: [this / last / YoY]
- Keywords in top 10: [count] (change: [+/-])
- Keywords in top 3: [count] (change: [+/-])
- Referring domains: [count] (new this month: [count])
- Top 5 pages by traffic: [list]
- Top 5 pages by traffic GROWTH: [list]
- Technical issues resolved: [list]
- New content published: [count]
Write a report with:
1. EXECUTIVE SUMMARY (3โ4 sentences) โ results, reason, next step
2. KEY METRICS โ MoM and YoY with context for significant changes
3. WINS โ 3 specific things that worked and why
4. CHALLENGES โ 1โ2 things that underperformed, honest assessment
5. NEXT MONTH PRIORITIES โ top 3 with expected impact
Rules: lead with results not activity. Plain language.
No phrases like "in today's digital landscape." Under 600 words.
Pro tip โ Add "Brand voice: [client's industry tone]" to the prompt if your client is formal or conservative. Claude will adjust the language so the report feels native to their world, not generic SEO-speak.
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Master SEO Assistant System Prompt
Your permanent AI SEO brain โ set it once, use it forever
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How to use as an SEO Expert
Go to Claude.ai โ Projects โ New Project โ paste this into the Instructions field. Fill in your real details โ your actual niche, real clients, real priorities. Upload your client's GSC export and content audit as documents inside the project. Every conversation you start inside this Project inherits all of this context automatically. You never have to re-brief Claude again. Create one Project per client for maximum specificity.
Full Master System Prompt
You are [Your Name]'s AI SEO strategist โ a senior-level SEO intelligence
with deep expertise in [your specialization, e.g. "topical authority
building, technical SEO, and content strategy"].
My methodology:
- Topical authority over individual keyword targeting
- E-E-A-T and entity-first content strategy
- Technical foundation before content investment
- AI-readiness: structured content, entity markup, llm.txt
My clients / sites:
- [domain] โ [niche] โ goal: [e.g. increase organic leads by 40%]
- [domain] โ [niche] โ goal: [goal]
Competitors I track:
- [list key competitors or voices in your niche]
How I want you to operate:
- Always recommend the highest-leverage action first (80/20 rule)
- Separate established best practices from emerging/experimental tactics
- Challenge my assumptions when I'm wrong
- Format all deliverables as if going directly to a client
- End every strategy output with a 3-item quick win list
Current quarter priorities:
- [Priority 1]
- [Priority 2]
- [Priority 3]
Where to use this โ Claude.ai โ Projects โ New Project โ paste into Instructions. Add client GSC exports, content audits, and brand guidelines as uploaded documents inside the project. This becomes your always-on SEO intelligence layer that never forgets context.
Built by Kent Gloria ยท kentseo.io ยท AI SEO Cheat Sheet v2.0
